Category: Podcast

If you’re thinking of starting your own digital marketing agency, I highly recommend getting yourself a “shared” ClickFunnels account. What do I mean with shared? A lot of your clients might not have ClickFunnels when you start working with them. They might not even know what it is, how it works or why it could … Continued

When you’re starting out with Facebook ads, it’s not uncommon to start a campaign and then edit it every few days or weeks. However, this could drastically worsen your results. What a lot of people don’t understand is that Facebook ads build momentum. Results usually start picking up after a few days and then often … Continued

A lot of people who want to sell information products are thinking of creating a membership site with recurring subscription payments. In theory this is a great idea. Who doesn’t want a predictable amount of money coming in from existing customers every month? Sounds like the perfect business model until you understand churn, attrition or … Continued

A lot of people seem to be confused whether they should use their own money or wait for the payment gateway funds to be cleared in order to fulfil their orders and buy the products on Aliexpress. Here’s the short answer: Get a credit card and use your own money or debt to fulfil the … Continued

The rules of the game have changed and financial stability, safety and success aren’t what they used to be during the industrial age. But we’re still playing by the old rules. Our education system is built to produce “factory” workers. In fact, historically that’s the only reason mass school was invented. School used to be … Continued

One of my subscribers recently reached out to me and mentioned that he’s getting a lot more sales with promoted posts on his Facebook wall compared to regular ads or dark posts. And he was asking for an explanation. Interestingly, I’ve noticed the same with my own Facebook campaigns. Usually, promoted posts that are visible … Continued

I recently got a question from one of my subscribers who was wondering why marketing clients would keep paying you long-term. Let’s say you set up a successful Facebook ad campaign. Why won’t your client just fire you and keep the ad? A couple of reasons. First of all, advertising and marketing is not a … Continued

It’s not uncommon to enroll in Shopify’s 14-day trial, selecting a brand name, setting up your online store and then having second thoughts. Maybe you find a better niche or come up with a better name. Or maybe you just want to re-brand your store. Luckily, this is possible without having to create a new … Continued

If you have a drop shipping store and import products from Aliexpress to Shopify with an app like Oberlo, you have to pay close attention to the images, titles and descriptions and re-arrange most of it. Most Aliexpress suppliers don’t speak proper English and they don’t put any effort into writing high quality product titles … Continued